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WEDNESDAY 3.20.19
Music Business News From Around The Web
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The Value Consistant Branding In Music

As an artist, cultivating and communicating and image to your fans is important for success, but just as important to that success is consistently maintaining said image, so that consumers know who you are and what it is that you create. ______________________________ Guest post by James Shotwell of Haulix Your…

PledgeMusic Debacle Update [Iain Baker of Jesus Jones]

Iain Baker of Jesus Jones provides an update on his battle with troubled Pledge Music; a debacle which has grown into a full on financial crisis for both artists and fans, with no yet in sight. ___________________________ Guest post by Iain Baker from Music Technology Policy [We’re pleased to provide…

A Formula For Viral Music Marketing [Jack Udell]

For anyone marketing in a social space, a viral hit is the holy grail, but coming up with a teachable formula which accurately quantifies and maximizes the possibility for viral success is no easy task. ___________________________ Guest post by music manager Jake Udell of Art of Manager How do you…

Fiona Apple Teases New Music With Instagram Videos

Fiona Apple has teased new music with two very casual videos on Instagram. The visual social media platform is gaining major traction as a music marketing channel, even as it’s owner Facebook’s effectiveness declines.

Songwriting Workflow: What One Month Of Daily Releases Taught Me

What’s it like to release a new composition every day for a month? Composer Martin Fowler recently took on this challenge (and then some), working to release new music everyday for an entire month. Here he documents his experience, and what he learned from it. ____________________ In this latest from…

7 Actionable Tips For Music Labels To Escalate Their Online Video Revenue

As the largest video sharing platform on the planet, YouTube represents a huge opportunity for artists and labels to spin the countless views on the site into profit. Here we look at seven tips for how music labels can up their video revenue game. _____________________________ Guest post by Scott Matthews…

How To Prepare For A Post-Album Music Industry [Keith Jopling Of MIDiA]

The album is not dead, but it is fading away; and stats shared by MIDiA analyst Keith Jopling confirm the trend. Adults that claim to listen to whole albums monthly, stands at just 16% according to Q4 ‘18 data from MIDiA, a drop from 22% in the previous quarter. ______________________________…

‘Band vs Brand" – Filmmaker Bob Nalbandian Examines The State Of The Music Business

BAND VS BRAND is a feature length documentary film focusing on the current state of the music business and on how “the brand” of a rock group, in many cases, has more power than the band members themselves. Filmmaker Bob Nalbandian joins Music Biz Weekly podcast co-hosts Michael Brandvold and…

The Importance Of Artwork In Your Music

With the rise fo streaming the prominence of album artwork has, quite literally, been greatly reduced. That said, it’s a mistake for artists to discount the incredible importance of album art when it comes to releasing and promoting your music. ____________________________ Guest post from Horus Music Before online streaming, artwork…