In this piece Brian Hazard of Color Theory walks us through the process of securing a Spotify ad and his experience attempting to boost his streams via advertising directly on the platform. _______________________ Guest post by Brian Hazard of Passive Promotion I’ve been looking for ways to boost my Spotify…
Category archives: Digital Music
How Much Does Streaming Earn U.S. Record Companies? [CHART Year To Year]
Revenues from recorded music in the United States grew from $7.5 billion in 2016 to $8.7 billion in 2017. In 2017, subscription and ad-supported accounted for 65% of U.S. recorded music revenues, up from less than 10% in 2011. 2017 was also the first time in years that physical sales…
Essential Growth Strategies for Artists [Part One]
In this issue of W. Tyler Allen’s GROWTH column, he explores essential growth strategies for artists and the concept of growth marketing as it applies to advancing your career goals in the music industry. _________________________ Guest post by W. Tyler Allen of the TuneCore Blog [Editors Note: We’re kicking off…
How Fast Are U.S. Download Single Sales Declining? [CHART]
This chart from Statista shows the decline in digital music single downloaded sales in the United States from 2004 to 2017. Last year, 553.5 million digital music singles were downloaded in the U.S., down from 743 million a year earlier.
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AMP Act Bill Finally Gets Producers Paid For Streaming
While producers used to get paid as a result of physical sales, music’s decline in the retail sector has mad it difficult for producers to see a return on their work. This could all change, however, with recently the reintroduced AMP act stipulating that producers get paid for streaming. _____________________________…
Meredith Gardner Exits Capital, Named Maverick SVP Digital
Maverick Management has appointed veteran label exec Meredith Gardner to the role of Senior Vice President of Digital. In her new posting, Gardner will lead the company’s digital team as well as consult on digital marketing strategies for Maverick’s client roster. She will be based in the company’s Los Angeles…
GoDaddy Ordered To Suspend 4 Music Pirate Domains
Domain and website hosting service GoDaddy has been ordered to suspend four domains used by music pirates. Mp3Juices-Download-Free.com, Melodiavip.net, Foxmusica.site and Fulltono.me. Each had offered unlicensed mp3 downloads. “The Copyright Commission of INDECOPI issued four precautionary measures in order that the US company Godaddy.com, LLC (in its capacity as registrar…
Music Piracy Has Increased [New Study]
With the rise of streaming, access to music (and media in general) has become easier than ever. While one might assume that this would negate any need for illegally downloading music, it appears that piracy is actually on the rise. _________________________ Guest post by Bobby Owsinski of Music 3.0 We…
Taking The Music Industry Monopoly Seriously
As weakening antitrust laws and consolidation of businesses continue, virtually every corner of the music industry is now controlled by a choice few companies, whether its streaming or live music, writes Will Meyer. Here he explores why these monopolies must be taken seriously. ______________________________ Guest post by Will Meyer of…
Listen: First Album Composed By Artificial Intelligence
Artificial Intelligence has hit a number of milestones of late. Forget self-driving cars and microbots, the music industry has just seen its first album composed using artificial intelligence. ______________________________ Guest post from FrtyFve, powered by TalentAI insights ‘Hello World’ is the first full-length album composed using artificial intelligence. The project…