Here Jamie Roberts, President of the NYC based full-service public relations company Right Angle PR shares her knowledge working in PR for 20+ years for artists ranging from Blondie to Slipknot. ________________________________ Guest post by Julia Rogers of Music Consultant Jamie Roberts is the President of Right Angle PR, a…
Category archives: D.I.Y.
How I Gained 10.5 Million YouTube Followers
Here one artist reflects on how he was able to cut through the noise of a crowded market and build a sizable fanbase on YouTube, largely by changing the way in which he related to fans while simultaneously building up a personal brand. __________________________ Guest Post by Peter Hollens on…
SoundCloud Touts Music Discovery, Creator Updates In Year End Report
SoundCloud is touting improvements in both music discovery and tools for creators in its year-end wrap up. 2016 was the year that the music streamer finally added a paid subscription service and began paying more, but not all, creators. _____________________________________________ A few weeks SoundCloud added Recently Played tracks and Listening…
Internet Gives Musicians Double-Edged Sword
In the shifting landscape of the music industry, more and more artists are turning from traditional record labels to streaming services to get their songs and their names out there. Streaming platforms like Spotify, Google Play, Deezer, Pandora and many more offer free online access to fans and new marketing…
Facebook Video Chat Is An Effective Music Promotion Tool
While live video has long been a useful tool in musicians’ promotional arsenal, Facebook’s new video chat option provides some interesting and useful advancements to the medium allowing for more interaction with a higher volume of fans. _____________________________ Guest Post by Bobby Owsinski on Music 3.0 Video is an important…
Maximizing Your Music Collection On Your Smartphone
If having a massive arsenal of music at your disposal while on the go, the limitation of a smartphone may be frustrating. Here we look at how implementation of the right tools and strategies can improve its functionality. ________________________ In this recent piece by Dixie Somers on MusicThinkTank, we examine…
Holidays Hustle: 8 Ways To Promote Your Band Or Brand
The holidays are around. Everyone is trying to save cash. Everyone is trying to spend cash. Some people are given presents and they get cash and iTunes gift cards. Now is the time to convince people you have the best best best shit. That is right. Say best three times….
Identifying Your Two Types Of Fans
In this article we look at the difference between casual and core fans, how to tell the difference between the two, and why it doesn’t necessarily make sense to expend too much energy on the former. _________________________ Guest Post by Bobby Owsinski on Music 3.0 Every artist, whether they’re selling…
Battle Over Public Performance Rights Of Old Music Heats Up: NY Rejects, Supreme Court Petitioned
Although certainly not a new dispute, the legal battle over pre-1972 recordings recently kicked into a higher gear, with New York recently rejecting a case, and the Supreme Court being petitioned to hear another. _____________________________ Guest Post by Mike Masnick on Techdirt For many years now we’ve been covering the…
Join Our Holiday Online Networking Party Now And Introduce Yourself To The Hypebot Community!
Join our free online networking party and introduce yourself to the Hypebot community. Shameless plugs are allowed! ________________________________ It’s a Hypebot holiday tradition to host a free online networking party. Most of the music business shuts down during the holidays, but we keep publishing on a lighter schedule. And like…