This week on MusicThinkTank, we took a look at how more money leads to more problems, how you can stay safe and sober at your next show, a complete guide to selling your music online, and more. Robert Lanterman | More Money, More Problems! Rachelle Wilber | How To Stay…
Category archives: D.I.Y.
Lupe Fiasco Announces New Release, Launches Indie Label with Nashville’s Thirty Tigers
When Lupe Fiasco left Atlantic for 2014, it was the assumed that the Grammy winning rapper would land at another major. But for his first release since, Fiasco has chosen to launch his own label with support from an unusual source – Nashville based Thirty Tigers. ___________________________ Last night on…
10 Legal Steps To Take As An Entertainer
While their aren’t specific rules to follow as an entertainer, there are certainly key legal concepts and strategies those in the music business should take into account when conducting their affairs. Here we look at ten guiding resolutions work to implement in the coming year. ________________________ Guest Post by Justin…
Staying Safe, Sober At Concerts
Concerts and festivals can be a great place for people to cut loose and enjoy themselves, which may include drug and alcohol use, but for those who choose not to partake or may be in recovery, here are some tips on how to avoid such indulgences. _____________________________ In this recent…
Music’s Cultural Diversity Threatened By Complex, Onerous Visa Laws As U.S. Shifts To "America First"
Matthew Covey of Tamizdat, a non-profit organization focused on artist visa issues, discusses the challenge of guaranteeing that international touring artists continue in the performing arts continue to have access to America. And what had to believe that in President Trump’s "America First" things will only get worse. ________________________________ By…
Music Must Compete In The "Attention Economy" says Sony Exec
The competition is no longer just other music. Consumers’ limited time and attention spans are time is split between audio, visual and social media, points out Dorothy Hui, Sony Music Entertainment UK’s vice president of digital. ______________________________ "The focus is on building audiences and engaging them. When you look at…
Why You Need A Social Media And Content Strategy
Having a social media and content strategy extends far beyond simply having someone who posts content. Here we look at how to actually develop an effective and executable content strategy. ____________________________ Guest post by music marketing strategist Michael Brandvold When discussing a social media and content strategy I can’t begin…
6 Simple Strategies To Collect More Email Addresses At Shows
In a crowded online communication space, email remains one of the most effective ways for artists to reach their fans. In this piece we look at six of the best ways to capture the email addresses of the attendees at your next show. __________________________ Guest Post by Chris Robley on…
115 Social Media Facts You Need To Know [INFOGRAPHIC]
Facebook, Twitter, Instagram, Snapchat…. In less than a decade social media has become and essential tool for musicians and music marketers. But the social media landscape can also be quite confusing. This infographic offers some stats and insights to help you sort it out. Presented by Skilled.co Related articles Free…
Storytelling In Music
In this Lucy Blair Pettersson looks at the art of storytelling in music, why it’s important, and how artists can better work to make the story told in their music connect with an audience. ____________________________ Guest post by Lucy Blair Pettersson Are you sitting comfortably? Then I’ll begin. Once upon…