Pandora, SoundExchange and the RIAA are joining together to support the CLASSICS Act, a bill in the U.S. Congress that would benefit artists and music creators who recorded music before 1972 by establishing royalty payments whenever their music is played on digital radio services. ______________________________________ U.S. Representatives Darrell Issa (R-Cali.)…
Category archives: D.I.Y.
The Only Music Promotion System You Need to Grow Your Audience & Sell More Music [DAVE KUSEK]
Music promotion is something a lot of people struggle with. It can be tough to find something that actually works. After all, your goal is to be able to sell music, merch, and tickets and ultimately make a living from your music, so just getting followers or being “internet famous”…
Pandora’s VP of Product For Creators Shamal Ranasinghe on "Enabling The Artist Revolution"
"A key to enabling the artist revolution is to give all creators the means to introduce their new music most efficiently, almost perfectly, to new audiences… (this is) the Holy Grail," says Shamal Ranasinghe, Pandora’s VP Product for Creators, Artists and Content Operations. The streamer’s Artist Marketing Platform (AMP), which…
Facebook Best Practices, Tips & Tricks For 2017
At two billion monthly users, Facebook remains the largest social app with regard to logged in users, and therefore stands as an important marketing tool for artists when it comes to connecting with fans and promoting their music. Here we look at some of the Facebook marketing tactics for 2017….
Why Saying Yes To Every Gig Is A Bad Tactic
As an up-and-coming artist, exposure is hugely important, and while not every gig that comes along is ideal, it’s important to put yourself out there. This can be taken too far however, and sometimes agreeing to every single show that comes your way can do more harm than good. ________________________…
Grammy Museum Accepting Letters Of Interest For 2018 Grant Cycle
The Grammy Museum is now accepting letters of inquiry for those wishing to participate in their 2018 grant cycle. Funded by the Recording Academy, the grant program is aimed at supporting individuals and organizations focused on audio preservation projects, as well as other, related scientific research. Previous Grammy Museum grants…
How To Get Verified On Spotify, Apple Music
Here Leticia Trandafir walks us through why artists should get verified on streaming services, how they can get verified, the opportunities it provides, and the proper way to manage and artist profile on streaming services like Spotify and Apple Music. __________________________ Guest post by Leticia Trandafir of Landr So after…
Hit Restart to Play Again
While it was once relatively easy, reinventing yourself as a musician has become somewhat more complex, with the freedom to make mistakes greatly reduced, and the marketplace as crowded as it is. This article looks at how modern artists can successfully re-invent themselves and get a second chance. _________________________________ Guest…
Pandora’s Free AMP Marketing Platform Adds Features As Artist Audio Messages Pass 1 Billion Impressions
Pandora (NYSE: P) has added key new features to its free AMP (Artist Marketing Platform). Direct to fan audio messages from 11,000 artists using the platform have now generated more than a billion listener impressions. ___________________________________________________ Pandora founder Tim Westergren has stepped down, but so far, his legacy of empowering…
Believe, TuneCore Deny Sale To Sony
Believe Digital and its TuneCore division have not been sold to Sony, as widely reported based on a story in the Nikeii Asian Review, according to the company’s CEO. An approximately $400 million price tag had been put on the supposed sale. ____________________________________________ Reports that “we have concluded a deal…