There’s never been a more crucial time to message your brand carefully.
Category archives: Crisis Management
Amid Pandemic, Microsoft Alerts Dozens of Hospitals Vulnerable to Ransomware Threat
Microsoft said it warned ‘several dozens of hospitals’ about vulnerabilities in their networks that could be used to deliver ransomware to their IT systems.
Paul Krugman Warns of Fiscal Time Bomb If Relief Is Insufficient
The Nobel Prize-winning economist says we will likely need a stimulus bill as large as $4 or $5 trillion.
Long Beach Beer Lab Could Have Closed; Instead, They Became Essential
The story of how one small brewery and gastropub semi-pivoted on the fly and has been busier than ever.
Facebook Expands Community Help Feature So Users Can Offer Coronavirus Support
Users can request, or offer, baby supplies, business support, food, toiletries, and volunteer work, in a similar way to what other apps like Nextdoor have been providing.
Your Time Is Valuable. During Coronavirus, It Matters Even More.
It may not feel like it, but now is the time to plan for great things.
What to Do If You’ve Lost Your Job Because of COVID-19
You’re not alone, but there is an action plan.
4 Quick Tips for Sheltering Your Relationship While You Shelter in Place
Start by communicating your feelings clearly and without absolutes.
One CEO’s Tips for Communicating During a Crisis
A communications agency veteran shares why maintaining your audience’s trust is the most important factor.
COVID-19’s Devastating Blow to the Himalayan Sherpas and the Personal Efforts to Aid Their Recovery
My adventure company lost our climbing season, but the Sherpas lost their sole means of livelihood.