Category archives: Content Marketing

Here are the top trends you should know about to improve content marketing in 2021.

There are an estimated 600 million blogs currently running, with more than 1.7 billion websites in existence. How are you supposed to increase your visibility and reach in such an environment?  

Content marketing strategy remains uniquely powerful for engaging new prospects and keeping customers – even in the midst of economic turmoil.

Think quality over quantity when it comes to content.

This year it should make it clear that one of the most important digital strategies that exist in this pandemic context is the one that refers to this marketing strategy.

They often get conflated, but they have distinct characteristics.

Content Marketing is relevant, as it is a method that directs traffic to your site by creating content for your potential customers and, in this way, establishing a relationship with them so that at some point they feel ready to buy from you.

Content creation is difficult, getting eyes on what you produced can be even harder. 

Zero in on these three areas of content marketing to boost engagement with customers and prospects.

It takes is a willingness to try new types of content and the right tools to make it happen.