Category archives: Business Optimization

Starting a business is a great option for ex-offenders. Here are 3 reasons why.

Whether you’re a doctor, a retail specialist or an accountant, you need a business plan with sales goals.

You might be surprised to find you need more than a lawn mower and edger.

When Facebook makes big changes, they can bring harm to marginalized communities, or force people to confront traumatic memories.

Remember: You can’t buy beer with profit; you can only buy beer with cash.

Ironically, a sales victory puts you at your customer’s mercy about when you get paid. Get out ahead of cascading shortages with these tips.

Too little planning is bad but, sometimes, so is too much investment money.

Starting with a plan to minimize customer attrition allows the rest of your marketing to grow the business.

This natural-foods restaurateur found a system that helps her plan.

Investors will not be interested in your product until you can show them that a big market is getting interested.