Universal’s Bravado makes metaverse move with Jamiroquai partnership on The Sandbox gaming platform

‘Both Bravado and Universal Music Group are excited to help fans explore the metaverse,’ said Racheal Redfearn, SVP A&R and Brand Management, Bravado
Source

Universal’s Bravado buys Epic Rights, boosting UMG’s $250m+ merch business

UMG turns over more than $250m from merch each year
The post Universal’s Bravado buys Epic Rights, boosting UMG’s $250m+ merch business appeared first on Music Business Worldwide.

Universal’s Bravado starts working with another hot entertainment brand… Paddington Bear

Deal follows a similar agreement with the Estate of Prince

The post Universal’s Bravado starts working with another hot entertainment brand… Paddington Bear appeared first on Music Business Worldwide.

Prince’s estate signs worldwide merch deal with Universal’s Bravado

Exclusive agreement comes two months after UMPG also signed global deal

The post Prince’s estate signs worldwide merch deal with Universal’s Bravado appeared first on Music Business Worldwide.