Gwen Wunderlich and Dara Kaplan share how their new podcast is motivating entrepreneurs to make a mindset shift to make more money.
Category archives: Branding
Next-Level Marketing Lessons From Kendrick Lamar
Here’s how to build your brand like the iconic hip-hop star.
The First Thing You Should Do When Building Your Brand (Hint: It Isn’t Pick Out a Logo)
The best way to build your brand is to start from the inside out.
This Granola Startup Hopes to Scare Up Sales With Black Granola for the Holidays
The entrepreneur behind Gr8nola found a fun way to also build up her brand.
4 Effective Ways to Build a Standout Cannabis Brand
It’s easy for your business to get lost in the crowd. Here are some tips on how to help consumers find you.
4 Effective Ways to Build a Standout Cannabis Brand
It’s easy for your business to get lost in the crowd. Here are some tips on how to help consumers find you.
4 Branding Lessons From Nike’s Colin Kaepernick Ad
The initial outrage cost Nike some customers but sealed its relationship with a much larger, and growing, customer base.
What Brand Evangelism Really Means — and Why It’s So Important
Evangelism isn’t something to be decided on down the road; it should actually be in the DNA of your founding team from the get-go.
What Brand Evangelism Really Means — and Why It’s So Important
Evangelism isn’t something to be decided on down the road; it should actually be in the DNA of your founding team from the get-go.
Using the Power of Influence to Build Your Global Cannabis Brand
Influencers can loosen the shackles that still restrict cannabis marketing.