It’s never too late to course-correct and treat your customers as if they are welcome guests and members of a valued community.
Category archives: Branding
3 Lessons in Branding From a Black Hole
We recently got our first look at a black hole. Who knew it had so much to tell us about branding?
Learn How to Build a Successful Brand With This Online Course
Craft the perfect brand with marketing expert Porter Gale.
How to Consistently Close High-Ticket Clients
Do it right and your first big client will be the first of many.
‘Making the Brand’ For A Lasting Career In Music [Tunecore’s Shelby Kennedy]
For artists who are in it for they long haul, its important to think past their next release and to look at the big picture, spending time growing strong, engaging personas and building a personal brand that will last over time. _____________________________ Guest post by Shelby Kennedy, VP, Entertainment Relations…
The Value Consistant Branding In Music
As an artist, cultivating and communicating and image to your fans is important for success, but just as important to that success is consistently maintaining said image, so that consumers know who you are and what it is that you create. ______________________________ Guest post by James Shotwell of Haulix Your…
Brand Activism: Turning Your Purpose Into Action
Doing good has become the ultimate competitive advantage for brands in the 21st century.
How Spider-Man Can Help Your Brand Keep Its Edge
Want better branding? Stop thinking about web design, and start thinking about web slinging.
5 Ways to Build Your Brand That Aren’t Social Media Marketing
Forget those micro influencers for now! Customer service, a well-thought-out ‘persona’ and a great logo are the tools to focus on.
A 5-Step Approach to Commanding More Attention in a Competitive Industry
Here’s how to position yourself and your business.