Although music fans have been using Shazam to identify tracks awhile now, the app can also be used to connect with fans, making it a unique and highly effective marketing tool to utilize in your next promo campaign. _______________________ Guest post by Dylan Lewis of The Orchard on The Daily…
Category archives: Apps & Mobile
Video From Spotify, Tidal, Google Play Music If Now Part Of T-Mobile’s Binge On Free Data Plan
T-Mobile is extending its Binge On free data program to include video from Spotify, Tidal, Qello Concerts and Google Play Music. Audio from these services had already been included in the offering which exempts streaming from preferred content providers from counting toward the users data caps. Under T-Mobile’s Binge On…
Musical.ly Closing $100 Million Funding Round At $500 Million Valuation For Social Music Videos
UPDATED: Effectively combining the stickiness of music with the reach of social is an aspiration for companies ranging from Facebook to Snapchat and dozens of startups. Musical.ly has found an answer that’s gaining traction and investors are rewarding them. ___________________________________ Shangahai based Musical.ly is closing in on a $100 million…
Produce Exciting Fan-Driven Live Events Using Stagelink
Live performance is becoming an increasingly important part of artists’ revenue, but booking a tour that is both profitable and enjoyable remains a challenge. For artists with a strong social media following, the service Stagelink makes this process easier by allowing the creation of fan-driven low-risk tours. __________________________________ Guest Post…
THE PITCH: Mix’d – A Music Based Dating App
Today’s PITCH comes from music dating app Mix’d. Like all PITCH participants, Mix’d has to convince you of their worthiness in 100 words or less. _________________________________ Mix’d is a new music-based dating app that matches people together who share the same taste in music or are interested in attending the…
5 Easy Organization Tips for Musicians That Make a Huge Difference
For an independent artist with so many different aspects of your career to keep track of, life can often become chaotic. Here we look at five different ways musicians can keep their life and career organized. _____________________________ Guest Post by Jesse Sterling Harrison on the Sonicbids Blog Musicians, by definition,…
How Live Music Can Save Itself From Disruption [Cortney Harding]
While the live music market is strong and getting stronger, it may soon struggle, as increasing numbers of potential concert goers opt for a night in. It’s time that the music industry take steps to make live shows more enticing. _____________________________________ Guest post by music industry and music tech consultant…
Don’t Count SoundCloud Out Yet…
With significant losses SoundCloud has been taking a significant amount of heat. Still, among the many streaming services, there are still a lot of things SoundCloud gets right that its competitors do not. As it expands its paid service in the UK and Ireland, we take another look. _________________________________________ Guest…
Guide To Integrating Video Into Your Music Marketing + Great Tips
As the popularity of video on platforms like Snapchat, Facebook, and Instagram only continues to grow, it is becoming increasingly important for artists integrate video into their digital marketing campaigns. ______________________________ Guest Post by Joanna Noyes, Director, Interactive Marketing & Audience Development at The Orchard on The Daily Rind By…
7 Insider Tips And Tricks For Musicians On Facebook
While many may have moved on from Facebook, it remains one of the most popular social media platforms out there meaning that, as an artist, having an active presence there is important, whether you hate the site or not. Here we look at an assortment of tips for how musicians…