Category archives: Amazon

How To Use Shopify And Single Music To Sell Direct To Fans

[UPDATED] Driving fans to an artist’s site only to redirect them elsewhere to purchase a download or t-shirt means lost revenue and a chance to capture valuable fan and marketing data. The reams of a growing number of major and indie artists are building their own __________________________ Guest post from…

Streaming Services Hold Key To Music’s Diversity [Op-Ed]

Johan Svanberg of indie distributor Record Union looks at the need for music streaming services to become more diverse and egalitarian; not only where gender and ethnicity are concerned, but also in terms of creation and ownership. The answer, he believes, is to make streaming platforms a more hospitable and…

Apple Music Coming to Amazon Echo Devices

Apple Music will be available on Amazon’s Echo voice controlled devices beginning the week of December 17. Users will be able to ask Alexa to play songs, artists, albums and Apple. Users can also ask Alexa to stream Beats 1 one or curated radio stations centered on popular genres like…

How Analytics Make All The Difference In A&R, Marketing

In this piece Chaz Jenkins explains why implementing a broader approach to analytics is key to an effective marketing strategy, and why only looking at past data simply doesn’t provide enough information. ____________________________ Guest post by Chaz Jenkins of ChartMetric On my first day in a new role a few…

Spotify, Apple, Amazon Urged To Label Indie Music [Petition]

With almost almost 30% market share overall, independent music is a music industry force to be reckoned with. But that share falls to below 20% on the major streaming services. In a effort to rectify the inequity, digital distributor Record Union is leading a campaign urge Spotify. Apple Music, Amazon…