While many may think of influencer marketing as a fringe industry reserved for celebrity elites, it has in fact permeated into the mainstream including, perhaps not surprisingly, the music business. In this piece, we break down how to successfully run an influencer marketing campaign as a music industry insider. ___________________________…
Category archives: Amazon
Everything Wrong With The Music Business According To The Black Keys [Video]
During their recent appearance on Joe Rogan’s podcast, Dan Auerbach and Patrick Carney of acclaimed duo The Black Keys dished on everything wrong with the modern music industry, dispensing some hard-to-swallow pills on what life in music today is really like. ________________________ Guest post by James Shotwell of Haulix During…
Dolby Atmos Music: Coming Soon To Amazon Streaming
For a while now, Dolby has been stockpiling audio from Universal Music Group, and it appears the company is finally going to put this digital hoard to use in partnership with Amazon Music. These immersive mixes from some of the world’s biggest artists will debut as Dolby Atmos Music on…
MON. BRIEF: Spotify Gets Siri Support • YouTube Replaces Play On Android • Teens Love Beatles • More
MONDAY 9.30.19
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TOP POSTS: This Week’s Most Read Posts On Hypebot
Some of the most popular and frequently read posts on Hypebot this week dug into what streaming services are actually (maybe) pay out to artists, what we can learn from IFPI’s Music Listening Report, some of the essential skills every artist manager needs, and more! This Chart Shows What Streaming…
Mark Mulligan Of MIDiA To Keynote Premier Music Tectonics Conference Oct. 28-29
Straddling the increasingly important nexus of music and technology, organizers for the first annual Music Tectonics Conference in Los Angeles announced that MIDiA’s Mark Mulligan will deliver the keynote address. Set for October 28-29, the conference will also feature an address by music tech journalist (and DJ/producer) Dani Deahl, who…
Stressed Out By Your Small Stats? Watch This Video Now
Analytics are more important than ever… but they don’t tell the whole story. In this video by ArtistPro founder Hisham Dahud, he explains why emerging artists should NOT be deterred by relatilvey small numbers, because their CORE fans may be silently growing under the radar. Words from Hisham: Do not…
5 Big Takeaways From IFPI’s Music Listening Report 2019
IFPI, the global recorded music trade organization, today released its Music Listening 2019 report, which surveys how music consumers 16-64 engage with recorded music across 21 countries. Here are 5 big takeaways. The IFPI Music Listening report has been published in previous years under the title IFPI Music Consumer Insight…
Musicians: Who Has Access To All Your Accounts? Do You?
It’s time to get control and access to everything related to your career, remind Michael Brandvold and Jay Gilbert on a new Music Biz Weekly podcast. They share a real story of an ex-manager who deleted a band’s CD Baby account and distribution for their recent album. This happened because…
YouTube Music Adds ‘Discover Mix’ Playlist
YouTube Music has added an algorithm delivered playlist called "Discover Mix" similar to Spotify’s "Discover Weekly" which helps users discover new songs and artists based on previous listening habits. YouTube Music’s Discover Mix playlist updates every Wednesday and contains 49 songs. A retro neon logo is much like YouTube Music…