Category archives: Advertising

Check out how this marketing strategy for Whoppers helped one advertiser win big.

People can tell when you sincerely believe in your message.

Learn which format is right for you.

The following strategies will help you create ads that make prospects want to click and buy.

Opportunities are emerging as brands shift strategy for creating content, advertising and reaching consumers.

It’s infuriating that networks ban cannabis ads while raking in billions from Big Pharma to advertise drugs with frightening side effects.

Cannabis companies keep producing the best ads and television networks keep refusing to show them.

Colonel Sanders’s newest incarnation is fiercely defending the fried chicken chain’s 11 blends of herbs and spices.

Remember the controversial Kendall Jenner Pepsi ad? Contrast that with the props Gillette received for its “The best men can be” ad.

Here’s why you need more video than ever.