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    Author archives: Tracey Wallace

    How to Land Your Dream Guests for Your Next Online Conference or Live AMA

    Conferences can be intimidating — and I know it first-hand. 

    Posted byTracey WallaceOctober 8, 2021Posted inMusic Industry News, Success StrategiesTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on How to Land Your Dream Guests for Your Next Online Conference or Live AMA

    3 Ways to Drive More Organic Search Traffic Without Spending a Fortune

    Some brands ignore SEO because of the long wait for ROI. But they shouldn’t. Even a small amount of monthly SEO work can have drastic benefits down the line. 

    Posted byTracey WallaceAugust 24, 2021Posted inMarketing Strategies, Music Industry NewsTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on 3 Ways to Drive More Organic Search Traffic Without Spending a Fortune

    Is Every Marketer About to Quit?

    In a recent survey, 78% of marketers said that marketing is about to see a great resignation, and 48% said that they are personally planning on quitting. 

    Posted byTracey WallaceJuly 21, 2021Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on Is Every Marketer About to Quit?

    Social-Media Managers Are the Next Generation of CMOs

    Modern social-media management requires a deep generalist, with charisma and negotiating capabilities, fantastic copywriting and community-building skills, and the availability and drive to be nearly always on. 

    Posted byTracey WallaceJune 24, 2021Posted inMusic Industry News, Social MediaTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on Social-Media Managers Are the Next Generation of CMOs

    8 Must-Have Skills for an Expert Content Marketer

    Know what to look for before you hire your next content marketer.

    Posted byTracey WallaceJune 11, 2021Posted inContent Marketing, Music Industry NewsTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on 8 Must-Have Skills for an Expert Content Marketer




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