How taking my older rescue dog on walks caused me to think about user experience and how to improve it.
Author archives: Nicole Bernard
5 Fantastic Ways to Beat Burnout
Burnout is common in entrepreneurs, but it doesn’t have to derail you for long.
How to Better Strategize Your Marketing
Tips on creating an effective roadmap for this pivotal task, and how to save time in the bargain.
What Is Your Entrepreneurial Superpower?
A recent experience coaching my daughter’s soccer team reminded me of my strengths as a business owner.
5 Critical Lessons I’ve Learned From Interviewing Over 100 Entrepreneurs
I have interviewed more than 100 entrepreneurs over the last two years. Here are the things I’ve learned that have helped my business achieve tremendous growth.
Did You Forget the Ketchup in Your Marketing Strategy?
Most business owners start their business without getting their marketing foundation in order first. Here’s what you need to know to make your strategy more effective and efficient.
I Made This Simple Mistake and Lost My Entire Business at Its Peak
A neighbor complained about a lively day of business at my brewery, and that was the beginning of the end.