Turns out, a killer story with a creative twist isn’t enough to get your pitch accepted. Here’s how to really pique a journalist’s attention.
Author archives: Natasha Zo
How to Capitalize on Current Trends and Get Featured In Media
Turns out, a killer story with a creative twist isn’t enough to get your pitch accepted. Here’s how to really pique a journalist’s attention.
5 Secrets People With Popular Personal Brands Never Told You
As a personal brand in today’s evolving world of AI and technology, you have a disconnected world to leverage in your favor.
Lessons I Learned After Everything Went Wrong in My Business
Here’s a quick crush test to apply to your business, based on many things that went wrong in mine.
5 Fresh PR Ideas If You’re Tired of Knocking on Closed Doors
There’s an opportunity for everyone to grow through publicity – you just have to find the right one.
How to Navigate Your Company’s Communication Strategy During a Global Crisis
In light of Russia’s recent invasion of Ukraine, here are some points to keep in mind.
5 Personal-Branding Trends to Pay Attention to in 2022
As we approach 2022, it’s clear that a strong personal brand is a solid business asset.
Why You Should Stop Touting Your ‘Six-Figure Business’ in Your Media Pitches
Big claims might be killing your media outreach.
How to Use Different Social-Media Platforms to Build Press Relationships
Here’s how to make the critical press connections that help your company get featured.
3 Ways to Stand Out in the Expert Economy
Our modern-day technological revolution has led to an overwhelming increase in the amount of available information — and an increased demand for those who can help us make sense of it.