WhatsApp is part of a larger change in the way many customers interact with their favorite brands now. Here’s how you can take part.
Author archives: John Boitnott
4 Ways to Build Brand Loyalty as the Economy Opens Back Up
With many communities loosening restrictions on how businesses can operate, now is no time to rest on your laurels. Instead, work to build brand loyalty.
How to Spend Less Money and Time on Monthly Expenses
Monthly expenses can take a toll on any entrepreneur’s pocketbook. Here’s how to stop that from happening.
Why You Should Use WhatsApp Business in 2021
From customer engagement and brand awareness to commerce opportunities for products and services, there are many reasons to use WhatsApp Business in 2021.
How Taco Bell Proves Old-School Marketing Tactics Still Work
Here’s how Taco Bell leverages TV and radio ads as well as other old-school marketing tactics like billboards for marketing success.
4 Cheap Marketing Strategies to Try This Spring
If you put marketing on the back burner during the ongoing crisis, you’re not alone. Here are some ways to bring marketing back into your operation without breaking the bank.
30+ Free Classes on Entrepreneurship, Public Speaking, Negotiation and More That You Can Take From Harvard, MIT, Stanford and Other Prestigious Universities
If you’re an entrepreneur looking to expand your skills, here are just some of the thousands of free courses offered by some of the greatest universities in the world.
Te Quiero Mucho: How to Benchmark Taco Bell’s Winning Marketing Strategy
By taking bold action, knowing its audience and staying flexible, Taco Bell delivers effective marketing that every small businesses owner can emulate.
Four Things to Know Before You Sign the Lease for Your First Office
If you’re starting to feel just a bit too cramped in your home office, perhaps now is the time to begin searching for your first commercial office space.
5 Entrepreneurs Who’ve Bought Themselves Back From Their Majority Investors — And What They Learned
Selling a company is often the biggest decision a founder will ever make, and it’s often the hardest, too. These five founders bought themselves back. Here’s what they learned.