Sometimes it can be hard to convey everything you want about your music through the album alone – luckily this creates the perfect opportunity to release commentary, giving fans insight into your creative process while keeping them engaged in the music. ____________________________ Guest post by Hugh McIntyre of the Symphonic…
Author archives: Guest Post
Why Every Musician Needs A SoundCloud Account
While fewer mainstream consumers use it and artists generally don’t pull in as much revenue as from other streamers, Soundcloud is still an essential tool for every musician. ___________________________ Guest post by Bobby Owsinski of Music 3.0 SoundCloud is the streaming service that gets no love. It’s not a big…
Guide To Getting Your Spotify URI Before Releasing Your Music
In this how-to piece, Chris Robley details how artists can get their unique identifying Spotify URI in advance of releasing their music on the platform, thereby allowing listeners to pre-save music before its dropped. _______________________________ By Chris Robley of CD Baby of the DIY Musician blog In order to set…
Marketing Smart: Who Is The Audience? [Jack Udell]
While many artists seek exponential growth borne of a viral stunt, too many of them focus on the tactics and strategy of making this happen without giving enough thought to what it is that their audience actually wants. _________________________ Guest post by Jake Udell from Art of Manager I need…
How To Create A Great Music Marketing Plan
While the term ‘marketing’ gets tossed around a lot in the music business community, it’s important to take a step back and think about what that word actually means in a 2019 context. Here Angela Mastrogiacomo breaks down how marketing can be effective for you, and why it’s so crucial…
Approved For All Audiences: How To Make Sure Your Content Doesn’t Get Rejected
Independent artists submitting their music to streaming platforms are often unaware that some fairly basic blunders can get their carefully crafted music kicked to the curb. Here we look at some of the most common pitfalls that can occur, and what artists must do to make sure their work doesn’t…
Copyright Terminations: What Rights Holders Must Know [Erin M. Jacobson]
With copyright terminations in the offing as a result of statutory terminations, there are plenty of authors and heirs out there hoping they can recapture their copyrights, but current rightsholders need to be just as informed as others if they hope to stay competitive in a challenging landscape. ________________________________ Guest…
Facebook Alters Its Video Ranking System
In what looks like a move that could possibly be changing things for the better, Facebook is once again tailoring its video algorithm, giving preference to videos containing longer runtimes and more repeat viewers, while penalizing so called ‘content mills.’ ______________________ Guest post by Bobby Owsinski of Music 3.0 In…
8 Amazing Web Resources Designed For Musicians
As social media promotion becomes increasingly difficult for artists to to do for free, band websites have now become one the most important marketing resources you have. That said, maintaining and customizing a website can be touch trickier than social media platforms – luckily there are a number of great…
Building Your Dream Team: The Creative Director
In this edition of Building Your Dream Team, AWAL breaks down the who, what, when, where, and why of the creative director and why, in a world where we are increasingly saturated by words, pictures, and videos, the challenge of making an up-and-coming artist’s image stand out has become harder,…