For virtually every live show waiting in line is part and parcel of the whole experience, with often standing in a que for hours before a show kicks off. This time can make for a great, old school, real-world marketing for other artists, providing a captive audience who is clearly…
Author archives: Guest Post
8 Great College Towns To Organize Your Next Tour Around
Getting to visit new places and share your music, live with an enthusiastic audience, is all part of what makes touring as a musician so amazing – and if you pick the right places, that eager audience willing to give you a shot will already be there. Here we look…
4 Mistakes To Not Make In Your Music Career
While the gauntlet of challenges musicians face has become a theme seen over and over again in popular culture and reality, many of these mistakes are as avoidable as they are devastating. Here we look at four common pitfalls artists stumble into and what can be done to prevent them…
Chartmetric Features: Market Coverage, Cluster Artists, Cross-Platform Performance, User Customization, BandsInTown & More
Here we look at some exciting new features Chartmetric is offering up this summer including genre clustering, BandsInTown tracking, performance ranking across streaming platforms, and much more. _________________________________ Guest post by Komala Prabhu Tirupachur of Chartmetric Chartmetric feature update as of July 19, 2019 Hi there, this is Komala, a…
What To Do With Morrissey, Ryan Adams And Michael Jackson
As the ugly truth about prominent musicians and their behaviors is revealed, Mike Henry here tackles the complex issue of radio’s moral obligation to refrain from giving airtime to those who have assaulted the innocent, whether as a group or on an individual basis. _____________________________ Guest post by Mike Henry…
Playlist Placement Does Not A Marketing Strategy Make
While playlist placement has become the holy grail for many artists and their promoters, this new case study of sorts from Kieron Donaghue, looks at how playlist placement alone is not in and of itself sufficient as a marketing strategy. ________________________ Guest post by Kieron Donaghue of here.org.uk Last Friday…
Why Music Artists Must Be Verified On Spotify – What To Know
Spotify has done wonders for allowing artists to share their music with the world, and having a Spotify presence right from the beginning can do a lot to help artists reach their intended audience. Unfortunately, many artists neglect getting verified on the platform – something which has a number of…
Blogging In 2019: How To Start A Successful Musician Blog
Now regarded as an actual job instead of just a hobby, blogging can have a lot of advantages when it comes to getting your music some serious exposure, but the blogging game has changed a lot over the past year – here we look at how to launch a successful…
How To Make Collaborative Playlists On Spotify, Apple Music
One of the best parts of listening to music is getting to share it with your friends, and thanks to the magic of modern playlisting, collaborative playlist creation can is now a reality. Here Randy Zimmerman walks us through how to create group playlists on both Spotify and Apple Music….
Guide To Generating Music Marketing, Promotion And Publicity Opportunities
A look behind the scenes of how to identify similar artists who have succeeded in cultivating significant coverage and promotion, and how to research their success and identify their fanbase in order to broaden your own marketing opportunities. ________________________________ By Randy Chertkow and Jason Feehan from the Disc Makers Blog…