The price of a music business education can seem out of reach to many aspiring industry hopefuls, but thanks to the rise of YouTube, there are a number of incredible and informative resources out there available for free. Here we look at five such channels that are a must for…
Author archives: Guest Post
How One Viral IG Visual Artist Creates Magic From Scraps
In the music business, being able to stretch your money and work with a shoestring budget is a valuable skill. Here we look at how one viral Instagram photographer takes extreme budgeting to the next level, spinning straw into gold by utilizing common scraps to create incredible photographs. ___________________________ Guest…
What’s It Worth? A College Education’s Value In The Music Industry
Many people are still raised with the belief that a college education is the best way to put you on a path to success in the workforce, but in an industry like the music business, experience is far more prized than a high GPA. So how does higher education fit…
Beatport Is Dropping Tracks That Don’t Sell
EDM, dance and DJ focused download store Beatport is pulling all tracks off the service that aren’t selling a part of a “yearly storage clean-up procedure." ____________________________ Guest post by Randi Zimmerman from the Symphonic Blog There’s always been way more electronic music being put out into the universe than…
5 Top Ways To Boost Music Merch Sales
While most musicians would rather spend time focused on honing their craft than they would perfecting their salesperson skills, revenue from merch has become a key part of a touring artists income, so selling as much possible is essential. Here we look at five tried and true tactics selling more…
Major Labels Earn $16K Every Second From Streaming, But Will It Last?
Major labels are now pulling down over $16,000 per second in streaming which, while an impressive number, is somewhat tempered by the fact that the growth of streaming itself seems to be slowing down. ______________________________ Guest post by Bobby Owsinski of Music 3.0 Yes, you read the headline right. The…
Sell More Tickets In A Single Month: Your Week 2 Plan
In this second of a four part series on how to sell more tickets to your event, we kick things up a notch while still keeping the time commitment to a minimum, looking at how to build a social ad timeline, make personal appeals, and more. ___________________________ Guest post by…
How To Gain New Organic Engagement On Instagram
When it comes to contemporary social media marketing, Instagram has in many ways become an artist resume of sorts, allowing musicians to be discovered from the comfort of their bedrooms. That said, for Instagram to do you any good, you need to be engaging with users and growing your fanbase….
Are Merch Sales More Important Than Song Streams?
While streaming is the new normal for music consumption, the income that many artists receive from it is far less than needed to sustain a career. But, as some artists have learned, merch sales, remain an excellent way to net much larger profits. _____________________________________ Guest post by James Shotwell of…
How To Find Success In Music Without Focusing On Success
While finding stardom and financial success remain difficult in the music industry, changing how you think about success, and reevaluating your goals and passions can help positively redefine your relationship to music and the industry as a whole. ______________________________ Guest post by Gideon Waxman of Soundfly’s Flypaper Finding success in…