DJ Marshmello played a 10 minute set before 10 million gamers and fans on Fortnite over the weekend. It was far from the first concert on a gaming platform. but what made it special was how well it was executed and monetized. __________________________ "This is what innovation looks like when…
Author archives: Bruce Houghton
Michael Beinhorn (Soundgarden, Red Hot Chili Peppers, Korn) On The Importance Of Pre-Production
Michael Beinhorn produced albums have sod 45 million copies, and he is one of only a handful to have two separate recordings debut in Billboard’s Top Ten in the same week. Beinhorn joins Michael Brandvold and Jay Gilbert on the Music Biz Weekly podcast to discuss pre-production and much more….
10M Watch Groundbreaking 10 Minute Marshmello Fortnite Set [VIDEO]
More than 10 million gamers played Fortnite on Saturday so they could attend a 10 minute DJ set by Marshmello, with millions more watching streams online. While not the first in-game live show, the concert broke ground in other ways. The evening was not so much a concert for Marshmello…
Spotify In Talks To Buy Gimlet For $200M, Investors React
Spotify is in advance talks to acquire respected podcaster Gimlet Media for $200 million, according to multiple sources. Podcasts have been a central focus for Spotify in recent months, as it works to expand beyond music and produce more exclusive content. Gimlet’s hit podcasts include StartUp, true crime series Crimetown…
The Orchard Co-Founder Scott Cohen Exits, What’s Next?
Scott Cohen, co-founder of Sony-owned independent music and media distributor The Orchard, says that he is exiting after more than two decades. He’s also promising an interesting Act II. “22 years ago I founded the Orchard with Richard Gottehrer,” Cohen wrote. “Today is my last day. Watch this space to…
MON. BRIEF: Spotify Eyes $200M Gimlet Buy • Marshmello On Fortnite Draws 10M • SiriusXM Pandora Purchase Final • More
MONDAY 2.4.19
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PledgeMusic Issues Update As Talks To Save It Continue
PledgeMusic, which has been plagued by months of late payments and non-payments to artists, has issued a new statement as part of an aggressive attempt to save the struggling music crowdfunding platform, which many artists, labels and marketers have come to rely on. This week, founder Benji Rogers returned to…
Penske Media Acquires 100% Of Rolling Stone Magazine
Penske Media Corporation, which also own Variety and Deadline, has quietly acquired full ownership n the venerable music publication Rolling Stone. Penske Media, which acquired a controlling stake in Rolling Stone in December 2017 from longtime publisher Jann Wenner, now has bought the outstanding shares from minority partner BandLab Technologies….
Wear Justin Bieber’s Middle Name On Your Crotch For $138
Justin Bieber has launched a new clothing line dubbed Drew House and the internet is having a field day. The fashion is inspired by the Biebe’s middle name and features an array of unisex beige corduroy items, including a pair of corduroy shorts with word “Drew” embroidered on the crotch…
Zane Lowe To Keynote Music Biz Conference
Music Biz, The Music Business Association, has announced Zane Lowe of Beats 1 and Apple Music as the latest industry figure to keynote 2019 Music Biz Conference. The Grammy-nominated producer, DJ, and Global Head of Artist Relations and Host for Apple Music will give a keynote interview on Sunday, May…