With all the data sources available to brands and marketers, is zero-party data actually the most valuable insight?
Author archives: Austin Rotter
4 Ways to Improve Your Digital Footprint on a Shoestring Budget
There’s no reason to take an online back seat when it comes to marketing and advertising strategies, even if your wallet is thin.
3 Ways Covid-19 Has Changed the Marketing World
How evolving human connections, the creation of the metaverse and the popularity of micro-influencers created disruptive and likely enduring shifts.