How the Likes of Richard Branson, Sheryl Sandberg and Gary Vaynerchuk Cut Through the Noise as a Stand-Out Thought Leaders Posted by May 26, 2016 Leave a comment on How the Likes of Richard Branson, Sheryl Sandberg and Gary Vaynerchuk Cut Through the Noise as a Stand-Out Thought Leaders Here are five keys to creating exceptionally strong thought leadership — the kind that gets read and viewed and goes viral — culled from executives who have it down to a science.