Snapchat Isn’t About Portraying Perfection. It’s a Fun, Genuine Way to Promote Your Brand. Posted by June 2, 2016 Leave a comment on Snapchat Isn’t About Portraying Perfection. It’s a Fun, Genuine Way to Promote Your Brand. Entrepreneur Network partner Savannah Sanchez of 7Twelve Marketing explains ways businesses can use Snapchat for behind-the-scenes peeks and more.