Lyft Looks to TV With Its First National Ad to Make a Statement About Ridesharing. It Also Reminds Us TV Still Matters. Posted by April 25, 2016 Leave a comment on Lyft Looks to TV With Its First National Ad to Make a Statement About Ridesharing. It Also Reminds Us TV Still Matters. The commercial makes commuting look like Dante’s 10th circle of Hell, replete with a wandering giraffe and zebra.