Category archives: Reputation Management

If your company makes a mistake, there are important steps you should take to ensure you are saying the right things, the right way.

The quality of your work matters of course, but the small actions you take each day add up to create a bigger picture about who you are.

Getting reviews is the first place to start.

While you are diligently using good-guy tactics to boost your online presence, a malicious competitor can be undoing it all.

Social proof is critical when creating influence and trust.

Even if your product and company are solid, if the consumer’s perception of you is negative or damaged, sales of your product and company can suffer.

The Facebook founder has a team that would be the envy of most startups simply to make him look good on social media.

Branding is all about trust, so make sure you get it right the first time.

It’s time to take stock, both of where you are and where you’re going. Reputation means walking your talk.

The entrepreneur has repeatedly said he will happily pay a premium for his reputation.