Spotify Needs To Make A Decision About Its Future, Based On Whether It Actually Believes Its Own Mission Statement

The streaming company’s acquisitions may have to change shape, argues Cherie Hu
The post Spotify Needs To Make A Decision About Its Future, Based On Whether It Actually Believes Its Own Mission Statement appeared first on Music Business Worldwide.

Entertainment Is Getting Even Shorter, And Even Longer. What About The ‘Purgatory’ In The Middle?

Cherie Hu tackles changing trends in audio-visual media
The post Entertainment Is Getting Even Shorter, And Even Longer. What About The ‘Purgatory’ In The Middle? appeared first on Music Business Worldwide.

What Netflix’s ‘choose-your-own-soundtrack’ paradigm reveals about the future of the music industry

If movies become more interactive on our televisions, what will it mean for licensing?
The post What Netflix’s ‘choose-your-own-soundtrack’ paradigm reveals about the future of the music industry appeared first on Music Business Worldwide.

United Airlines and the myth of ‘ad-free’ in paid music streaming

Cherie Hu on how lines are becoming blurred over what constitutes an ‘ad’ on Spotify et al
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