When a reporter calls out of the blue, many people panic — or worse, they hide. Instead, take a deep breath and do these four things so you can determine the best way to respond.
Author archives: Michelle Garrett
6 Ways to Move Your PR Efforts Forward During the Summer Slowdown
Does it seem like everyone, including reporters, is on vacation right now? Here are six ideas on how to use the summer slowdown to get ahead with your public relations program.
Social Media Engagement Is Where the Magic Happens for Your Business
Social media can pay off for your business, but simply being present there isn’t enough. Here’s how to engage to get more from your efforts.
8 Ways to Prepare for Public Relations Success
Before reaching out to journalists to promote your business, lay the groundwork for greater success when the time is right.
Want to Do a Public Relations Push? Focus on Social Media First.
Here’s why Twitter and LinkedIn are popular outlets for executives.