Skip to content

The Talking Fern

Business, Services And Guides For Music Labels

      • Home
      • Services
      • Get in Touch!
      • The Fern Talks
      • Clients And Friends
      • About
        • Deft Fox Media Services
        • Privacy Policy
      • Music Tool Box
      • Music Shop

    Author archives: Matt O'Connor

    5 Expensive Mistakes to Avoid With Out-of-Home Advertising

    Brands are holding advertisers more accountable to their budgets and to achieving results than ever before. Avoid these five mistakes with OOH advertising campaigns.

    Posted byMatt O'ConnorOctober 21, 2022Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on 5 Expensive Mistakes to Avoid With Out-of-Home Advertising

    3 Reasons Brands Are Swapping CTV for Out-of-Home Advertising

    In today’s advertising world, skepticism is a mounting challenge for brands, and here’s why out-of-home advertising is preferable for many brands today.

    Posted byMatt O'ConnorSeptember 7, 2022Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on 3 Reasons Brands Are Swapping CTV for Out-of-Home Advertising

    It’s Time to Shift Your Advertising Budget to Outdoor Media. Here’s Why and How to Do It.

    Why advertisers need to diversify their marketing mix or risk falling behind their competition.

    Posted byMatt O'ConnorJuly 18, 2022Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on It’s Time to Shift Your Advertising Budget to Outdoor Media. Here’s Why and How to Do It.

    6 Keys to Post-Pandemic Out-of-Home Advertising Success

    In this strange new normal, it’s increasingly vital to adapt advertising strategies to meet your customers where they are, both physically and digitally.

    Posted byMatt O'ConnorMarch 30, 2022Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on 6 Keys to Post-Pandemic Out-of-Home Advertising Success

    Refresh Your OOH Advertising with These 5 Custom Strategies

    Recent growth in the out-of-home ad market has been remarkable, and for good reason: It’s effective, versatile, cost-effective and even automated.

    Posted byMatt O'ConnorMarch 19, 2022Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on Refresh Your OOH Advertising with These 5 Custom Strategies

    Understanding How the Out-of-Home Ecosystem Works

    While lots of people think they know what OOH is, their perceptions are still stuck in the past.

    Posted byMatt O'ConnorMarch 17, 2022Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on Understanding How the Out-of-Home Ecosystem Works

    4 Tips for Designing Engaging Out-of-Home Advertising in 2022

    With OOH poised for continued growth, what’s the best way for brands to catch their audiences’ eyes and effectively engage them?

    Posted byMatt O'ConnorDecember 31, 2021Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on 4 Tips for Designing Engaging Out-of-Home Advertising in 2022

    9 Good Reasons to Consider Out-of-Home Advertising

    Many people think they know what OOH advertising is, but some perceptions are still very much stuck in the past.

    Posted byMatt O'ConnorDecember 11, 2021Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on 9 Good Reasons to Consider Out-of-Home Advertising




    News

    • Jennifer Lopez considers taking Ben Affleck’s surname to be ‘romantic’
    • Nazareth’s lead vocalist Dan McCafferty dies at 76
    • Drake and 21 Savage sued for ‘flagrant infringement’ over fake Vogue cover
    • Drake and 21 Savage sued by Vogue publishers
    • Ricky Wilson apologises to Kaiser Chiefs fans after ‘relying on old drinking habits’ for London gig




    The Talking Fern, Proudly powered by WordPress. Privacy Policy