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    Author archives: Louis Camassa

    Why It’s Important to Protect Your Team From Difficult Clients

    The customer isn’t always right, and you should confront them when they’re wrong.

    Posted byLouis CamassaMay 30, 2022Posted inClient Relationship Management, Music Industry NewsTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on Why It’s Important to Protect Your Team From Difficult Clients

    Truancy Is a Growing Problem. It’s Also an Opportunity for Business Innovation.

    Schools need more help than ever after nationwide closings trained students to stay away.

    Posted byLouis CamassaSeptember 30, 2021Posted inMusic Industry News, TechnologyTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on Truancy Is a Growing Problem. It’s Also an Opportunity for Business Innovation.

    The Power of Empathic Storytelling: How to Make Your Customer the Hero of Your Story

    Insights from leading health and wellness executives on how to elicit emotions and inspire your audience to take action.

    Posted byLouis CamassaFebruary 16, 2021Posted inMusic Industry News, StorytellingTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on The Power of Empathic Storytelling: How to Make Your Customer the Hero of Your Story

    Healthtech is the New Healthcare

    How the leading digital health businesses are marketing during COVID-19.

    Posted byLouis CamassaNovember 26, 2020December 17, 2020Posted inHealth and Wellness, Music Industry NewsTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on Healthtech is the New Healthcare

    How Food and Beverage Brands Handle Choice, Change and Amazon

    Shifts in consumer behavior are necessitating sales strategies for food and beverage brands.

    Posted byLouis CamassaOctober 16, 2020Posted inFood Businesses, Music Industry NewsTags: Business, Industry, Music, News, The Talking Fern, TTFLeave a comment on How Food and Beverage Brands Handle Choice, Change and Amazon

    3 Powerful Marketing Leadership Strategies

    Seasoned marketing executives’ advice to those seeking to advance their careers. 

    Posted byLouis CamassaSeptember 15, 2020Posted inMusic Industry NewsTags: Business, Industry, Marketing, Music, News, The Talking Fern, TTFLeave a comment on 3 Powerful Marketing Leadership Strategies




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