Industry Ink: Kenny Chesney, Sara Evans, Clayton Anderson, Benson

Kenny Chesney’s “Knowing You” Receives Gold Treatment

Kenny Chesney. Photo: Allister Ann

Kenny Chesney is celebrating the Gold certification of “Knowing You,” signaling over 500,000 units sold. The newly-certified track is the country entertainer’s record-maintaining 34th No. 1, and joins Songs for the Saints and his Blue Chair Records/Warner Nashville debut album, Here And Now, for RIAA certification.

“I will always believe in the power of a genuinely great song,” Chesney says. “Beyond trends or moments, there are real emotions, deep life truths that the best songs carry. When I heard ‘Knowing You,’ I knew it wasn’t what anybody else was probably looking for–but it was a song that had to be heard. So, we went with it; we believed in it, and Kat Higgins and Adam James got their first No. 1s.

“To me, those are the things Nashville was built on. I am proud to carry on those kinds of traditions, to set sparks for young writers and to hear that actual people responded to the song the same way I did. When you hear a song like this is Gold, you know that greatness still touches people in the heart.”

Higgins, James and Brett James each earned a nomination for “Knowing You” in the Song of the Year category at the upcoming 57th Academy of Country Music Awards, airing live from Las Vegas’ Allegiant Stadium exclusively on Prime Video.

Chesney’s “Here And Now 2022 Tour” will kick off April 23 in Tampa’s Raymond James Stadium. His newest radio single, “Everyone She Knows,” is currently impacting at country radio.

 

Sara Evans Partners With BOXT For Tap In For A Cause Campaign

BOXT, a growing female-founded and run luxury boxed wine company, has teamed up with multi-Platinum singer-songwriter Sara Evans for its new campaign, Tap In For A Cause. Together, Evans and BOXT will raise awareness and funds to support various charities, starting with causes that create safe places and healing from abusive or violent relationships.

“When I first discovered BOXT and saw the unique and fabulous packaging, I was immediately intrigued. I’m normally a cabernet sauvignon fan and once I tasted Profile FourFive, I fell in love. Making quality wine accessible with a taste first approach and a monthly subscription just makes so much sense,” Evans shares. “As a business owner myself, I try to champion women owned businesses whenever I can, and love that BOXT is female led. I’m thrilled that BOXT is partnering with me to donate a percentage of our sales to Thistle Farms, a non-profit that helps women survivors of trafficking, addiction and prostitution.”

“We’re reimagining the way we all enjoy a glass of wine at home, but we are so much more than that. We have the opportunity and the responsibility to show up and not only put incredible wine in our BOXT, but to do it in a way that creates sustainability both socially and environmentally,” says BOXT Founder Sarah Puil.

BOXT wine will be featured in Evans’ weekly Closet Chaos Instagram Live series as the Official House Wine of Closet Chaos. Each Monday night at 7 p.m. CT, Evans and her daughter Olivia go live from their closet, bringing on a special guest. Previous guests include Martina McBride, Carly Pearce and Brad Paisley. Closet Chaos‘ new season will start on Monday, Feb. 28 with UMG Recording Artist Kylie Morgan.

To sign up for a BOXT subscription, visit drinkboxt.com and use code SARAEVANS at checkout. Fans that subscribe using Evans’ code will also receive a $20 discount on their first membership order.

 

Clayton Anderson Lands Second Sync Placement For 2022

Visionary Media Group (VMG) recording artist Clayton Anderson has landed his second sync placement on national television. “Get After It” aired this week, kicking off the Ford Truck Month campaign. Anderson’s third release since signing with VMG last year, “Get After It” was co-written with Nash Overstreet, Shane Stevens, and produced by Overstreet.

“‘Get After It’ is an all-American anthem from a working-class frontman who’s built his career the old-school way: by focusing on his music, rolling up his sleeves, and hitting the highway,” says Anastasia Brown, Chief Content Strategist, VMG. “Sync placements are a powerful tool for breaking new artists and songs. With a team dedicated to placing music in sync, this is an area of strength for Visionary Media Group and our artists.”

Ron Zamber, Founding Partner of VMG, adds: “Clayton is an incredible example of the entrepreneurial artist partner for VMG. He’s driven, creative and has a can do attitude in every way. We look forward to seeing his star continue to rise.”

“‘Get After It’ is a song celebrating hard work, and the thrill of getting the job done,” Anderson shares. “It’s also a personal tribute to the long stretch of blacktop that brought me to this point in my career. All this right before CRS, too!”

On Jan. 1, Anderson’s “Nothin’ But Net” was chosen by ESPN for use during the network’s award-winning coverage of college basketball season, running through April. Prior to that, his “Run Wild” was used by the Indianapolis Colts through the 2021 season, marking a special placement for him as an Indy native.

 

Kristin Scott Benson, Wayne Benson Form New Duo Under Mountain Home Music Company

Five-time IBMA Banjo Player of the Year and member of the Grammy-nominated Mountain Home artist The Grascals, Kristin Scott Benson, has formed a new duo with her husband and award-winning mandolinist Wayne Benson. The new act, named Benson, has signed with Mountain Home Music Company

Married since 2000, the two have only rarely collaborated in the studio and never as jointly featured artists. Due to changes in the business of making records, paired with a global pandemic that shut down the touring schedules, the two embraced a new opportunity as a duo.

“The paradigm for recorded music has changed so much during our careers,” Kristin explains. “Success for bluegrass artists used to depend on a heavy touring schedule and selling physical product at those shows. Radio airplay was quite limited. It’s a totally different world these days, and the current landscape allows us the opportunity to share music through streaming, Sirius/XM, and many radio outlets that also include an online component. Certainly since COVID, we’ve all figured out alternative ways to connect with listeners.”

Benson’s first single, “Conway,” is available everywhere now.

“I wrote this tune in Conway, South Carolina at a bluegrass festival we were playing,” Wayne shares. “It was one of those songs that I wasn’t sure about, but demoed it anyway. The folks at Mountain Home really liked it, so we recorded it and they decided to make it the first single!”

The post Industry Ink: Kenny Chesney, Sara Evans, Clayton Anderson, Benson appeared first on MusicRow.com.

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