With such a multitude of platforms available through which fans can access your music, some artists may not feel that having a dedicated website is important. This is far from the truth however, and having a functional website for your band is a key part of taking your online presence to the next level.
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In this latest piece from MusicThinkTank, Daniel Matthews explains what it takes to build a great website for your band or solo project.
“You’ll want to have your logo, music files, bio, videos, pictures, and written content ready to go. You can embed YouTube or other video players. The secret to a great site is to make it visually arresting. Consider embedding video on the homepage—if not video, then display images. But you’ll also want to broadcast your important goings-on, such as album releases and tours, in big, bold terms right away.”